Dealing With Difficult People in Four Steps

How to use your personal brand as a guide through tough relationships

Photo by Stillness InMotion on Unsplash

I often write about how your personal brand can help you in your career — as a way of opening up opportunities, conveying what you stand for and building your reputation. However, your personal brand can also be a useful tool when it comes to dealing with difficult people or conversations in all walks of life.

I help clients make a name for themselves by discovering their distinct and authentic personal brand. Psychologist & personal brander @

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